Glow For It Summer Recap
Hello and welcome to our first monthly newsletter! At Glow For It, we love to keep you up to date and informed about what we are doing. So, this month’s Glow Goss is about what we have been up to over the summer months.
Celebrating Our 3rd Birthday
At the end of July, we celebrated Glow For It’s 3rd birthday at the Ivy Asia in Leicester Square. It was so lovely to have friends, family, creators and co-workers who have supported our journey be there to celebrate with us. The brunch festivities included pink Glow For It themed drinks, delicious food and a pink heart-shaped Glow For It birthday cake!
From 2020 to now, Glow For It has come so far and we’re so grateful. We couldn’t have done it without you! Here’s a big thank you to everyone who has supported us over the years.
Blush Stick Photoshoot & Launch
Recently, we just launched three new blush stick shades - Pinch Punch, Candy Blush and Pinky Promise. In preparation for this, we had a photoshoot to capture the best content to show off our newest additions to the shade range. We always strive to be inclusive of everyone which is why we’ll always endeavour to have as many shades as possible so there’s something for everyone.
The photoshoot had a fun but busy atmosphere with people in all corners of the studio capturing content. Our amazing photographer took some stunning images of our beautiful models who each tried a different blush stick shade. The best part was we had the perfect shade for each model’s skin tone so they definitely all had that gorgeous glow.
Speaking At The UK’s First UGC Event
Glow For It was invited to be a guest speaker at the UK’s first User Generated Content (UGC) event! Our senior leadership team attended the event and spoke about how we love to collaborate with UGC creators that create real, genuine content of their experience with our products. This is a new and exciting way to create content for our brand. If you’d like to create content for Glow For It, please contact our Head of Creative Collaborations, Charlotte Jones (charlotte@glowforitshop.com).
At the UGC event, we also had a stall showcasing our products, including a specific section for finding your perfect blush shade match. It was so lovely to see everyone coming together, putting Glow For It blush on each other’s cheeks and supporting each other’s glow!
Featuring Glow For It
Our small business is picking up traction and this is most definitely being noticed! Glow For It has now been featured in:
- Grazia
- Glamour
- The Mirror
And, our fabulous founder, Daisy Kelly, has been featured in The Sun. We couldn’t be prouder of the achievements we’ve made this summer at Glow For It. Keep your eyes peeled for our next newsletter where we’ll keep you up-to-date with all our latest Glow Goss!