Article: Glow For It June Recap

Glow For It June Recap

Glow For It June Recap

June was a whirlwind of magical events, mascara, and milestones - and we loved every second of it. From meeting our gorgeous community in person to celebrating big wins (and birthdays!), here’s your backstage pass to everything that went down at Glow For It last month.

Boots Battersea Pop-Up

We kicked off the month in style with our first ever Boots pop-up at Battersea Power Station! It was such a pinch-us moment seeing our products on shelves and having the opportunity to meet thousands of our customers in real life. We had the best time celebrating our launch and introducing more of the public to Glow For It.

Over the two days, we had:

  • Spin to Win
  • Pick 'n' Mix 
  • Meet and Greet with the team

Thank you to everyone who came to see us, and for those who made this such a special weekend! We can't wait for the next one. Nothing beats the glow you gave us with your kind words and selfies - we're still not over it!

Daisy’s Birthday Live

Our founder Daisy celebrated her birthday the only way she knows how - by going live on TikTok and Instagram. During the TikTok live, we offered a crazy discount of 26% off for 26 minutes for Daisy's 26th birthday! Make sure to follow us on socials so that you don't miss out on any of the exciting activations that we do - @glowforitshop

First Ever Glow Community Event

We hosted our very first In The Glow community event. You blew us away. We walked round Battersea Park, chatted, and glowed together. Everyone got a matcha, juice and, of course, Glow For It products!

Seeing so many of you in one place - all supporting each other - reminded us exactly why we do what we do. If you want to be involved in our next community event, make sure to join our broadcast channel In The Glow on Instagram @glowforitshop

A Trip To Italy

Our Founder, Daisy, and Operations Manager, Megan, took a little trip to Italy to visit our manufacturers. We are proud that all our products are manufactured in Europe.

Our cosmetic products are made in Italy because they are best known for making high quality formulas. Keep your eyes peeled as we've got more exciting newness coming before you know it...

CEW Beauty Awards Finalist

Glow For It was proud to be part of the CEW Beauty Awards this year - a celebration of the best in the industry. Our Lash Growth Serum was a finalist in the Best Eye or Brow Product category. It was a wonderful event and we are over the moon that we were recognised in this category.

Mascara Launch + Photoshoot

This June we officially launched our Glow For It Lash Focus Mascara, and the hype was REAL. The shoot? Iconic. The lashes? Dramatic. The vibes? Immaculate. If you haven't tried it yet - what are you waiting for?

Glow For It Trinny Elevator Pitch

Daisy stepped into the spotlight (and an elevator) to pitch Glow For It to Trinny Woodall. It was a big moment, and we’re still buzzing from her feedback and support.

London StartUp Awards Winner

We are so thrilled to have been the winner of not only our nominated category, Consumer Products Start Up of the Year, but also the overall winner of London Start Up of the Year. This was a huge surprise for the whole team, and recognised the amazing growth we have seen as a brand over the last five years.

We are so excited to now be shortlisted for the National  UK StartUp Awards, and are looking forward to seeing who the winners will be at Ideas Fest!

The Glow Rodeo

We wrapped the month with our very own Glow Rodeo - think cowboy hats, cowboy boots, exclusive bundles and crazy discounts. We even gave away two tickets to go and see Beyoncé in Las Vegas! If you missed it, just know it was as incredible as it sounds. Make sure you join us on the next one on TikTok @glowforitshop

June, you were busy - but brilliant. Thank you to every single one of you who joined us, supported us, cheered us on, or wore Glow For It along the way. Here's to an even brighter July.

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