Glow For It October Recap
October was one for the books at Glow For It! From exciting new product launches and award nominations to record-breaking TikTok lives, this month was packed with highlights. This week's Glow Goss takes a look at all the Glow For It magic that made October shine so brightly.
New & Improved: The Original Lip Oil is Back!
In October, we brought back the Original Lip Oil, with a fresh, new and improved formula made in the UK by a B-Corp manufacturer! This updated version offers even better hydration and long-lasting shine. With new ingredients to nourish and protect, this lip oil is ready to become a must-have product in your beauty routine.
Kyra-Mae x Glow For It Launch
October also marked the debut of the Kyra-Mae x Glow For It box edit! Working alongside Kyra-Mae was a dream come true.
Kyra was already an organic user of Glow For It products so we were so excited to have her on board as the face of Glow For It as this was a perfect match. For this box, Kyra chose her favourite Glow For It products to be included, alongside some exclusive products tailored for her limited edit launch.
This launch has already been a fan favourite, with products flying off the (virtual) shelves. We loved seeing all of your posts and stories featuring the collection – keep them coming and make sure to tag us @glowforitshop!
Best New Beauty Breakthrough
Our Lash Growth Serum has been turning heads and growing lashes everywhere, and it’s officially in the spotlight again! We were honoured to have it nominated for Best New Beauty Breakthrough at The Beauty Awards 2024. Thank you to everyone who’s supported us on this journey. Stay tuned as we await the results, and fingers crossed for a big win!
Live At Fulfilled By TikTok Warehouse
October saw us hosting our most successful live yet! This TikTok live, held at the Fulfilled by TikTok warehouse, allowed us to connect with you all in a new way. Being part of a select group of sellers to go live from the warehouse was incredible, and the energy was off the charts. From exclusive discounts to FaceTime giveaways to live Q&As, you all made it a night to remember.
Keep your eyes peeled as we're due to go live again at FBT in November, too! To keep up-to-date with the latest information about when we're live on TikTok, make sure to follow us on TikTok @glowforitshop.
Best New Hair & Scalp Product
Drumroll, please… Our Hair Growth Serum just won Bronze for Best New Hair & Scalp Product at the Pure Beauty Awards 2024! This award celebrates our commitment to innovation and quality in haircare. We were up against tough competition, being up against 25 other nominations in this category. We were so proud to be recognised by this prestigious award.
We couldn’t have done it without our incredible Glow For It community, so thank you for believing in us and our products!
Spooky Spectacular 10-Hour Halloween Live
We wrapped up the month with a marathon Halloween TikTok Live that went on for 10 hours! This featured different creators showing off unique Halloween looks using Glow For It products - such as our Blush Sticks, Mascaras and brand-new Lip Oil.
To top off the event, special guest Cam Quinn joined us to create a stunning Halloween look on Daisy, bringing all the glam and gore. It was a fun and unforgettable way to celebrate Halloween with our fans.
Thank you for being part of our journey this October! We’re grateful for each of you and excited for what’s next. Let’s keep glowing – see you in November!