Your New Everyday Essential - Rich Brown Mascara

Our Glow For It community favourite Lash Focus Mascara is here!This time with a gorgeous new shade for warm, natural-looking definition. We’re so excited to introduce our Rich Brown Lash Focus Mascara: the same lash-enhancing formula you know and love, now with a rich brown tint that’s perfect for everyday wear and a naturally polished finish.

HOW IS RICH BROWN LASH FOCUS MASCARA DIFFERENT?

Packed with everything you adore about the original Lash Focus Mascara (the length, the lift, and the lash-boosting results), we’ve added a rich brown hue that delivers a fresh, natural glow for your daytime look.

Rich Brown is ideal for those everyday moments – brunch with friends, a dog walk in the park, casual coffee dates, or even an office event. It defines your lashes, nourishes them from within, and offers that perfect low-key elegance, making it spot-on for daytime wear. 

You get the same volume and lift, this time with a rich, flattering shade that works beautifully in the daylight.

WHAT’S INSIDE RICH BROWN LASH FOCUS MASCARA?

Made in Italy, this multitasking formula doesn’t just define your lashes. It also nourishes, strengthens, and supports them with a powerhouse of peptides for healthier, happier lashes over time.

Better yet, none of our mascaras contain prostaglandin analogues – so you get beautiful lashes with zero harsh side effects. Like all our products, it’s proudly Leaping Bunny and Vegan Society approved.

Here’s what makes Rich Brown Lash Focus Mascara the ultimate everyday lash-care essential: 

• Biotinoyl Tripeptide-1:  Fortifies lashes from the root.
  

• GHK Tripeptide:  Repairs and supports follicles.
  

• Provitamin B5:  Hydrates and protects against breakage.
  

• Green Tea Extract:  Soothes and shields with antioxidants.

KEY BENEFITS

• Two stunning shades:  Classic Black for bold, high-impact definition and Rich Brown for an effortless, everyday look.

• Lash-enhancing care:  Packed with Tripeptides and provitamin B5 to strengthen and condition your lashes while helping you glow. 

• Gentle removal:  Water-soluble formula that’s easy to remove and kind to your lashes.

• No harsh ingredients:  Prostaglandin analogue-free for stress- and irritation-free beauty.

• Vegan & cruelty-free:  Ethical, high-quality beauty that you can trust.

HOW TO USE YOUR RICH BROWN, LASH-CARE MASCARA

Step 1: Start with clean, dry lashes and curl them with an eyelash curler for a lifted base.
Step 2: Using gentle upward strokes from root to tip, sweep the Lash Focus Mascara wand through your lashes to coat each one evenly.

Step 3: Allow the mascara to dry, then get ready to glow with soft, natural definition all day long.

GET READY TO GLOW!

Ready to make your lashes the star of the show? Try out our new Rich Brown Lash Focus Mascara and get your glow on every day!

Get all this lash-loving care, volume, and length for just £19.99.